'A face lift once a month': Growing pressure to conform amid the rise of Korea's 'K-Beauty'
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This story is aggregated from France 24 (france24.com). Full reporting rights and copyright belong to the primary publisher.
In the last ten years, South Korea has established itself as a powerhouse of beauty and cosmetics. But, behind the innovative creams, serums, and treatments that have allowed so-called K-beauty to conquer the world, Korean society has also felt the impacts, and people now face ri...
In the last ten years, South Korea has established itself as a powerhouse of beauty and cosmetics. But, behind the innovative creams, serums, and treatments that have allowed so-called K-beauty to conquer the world, Korean society has also felt the impacts, and people now face rising social pressure to conform to new beauty standards. France 24’s Christina Yoon, Mélodie Sforza and Jan Camezind Broomby sent this report from Seoul.
Original Source
https://www.france24.com/en/video/20260930-a-face-lift-once-a-month-growing-pressure-to-conform-amid-the-rise-of-korea-s-k-beauty